We are already present at Tanglin and at TANGS. This new address strengthens our presence in the city and allows us to explore a different rhythm and audience. The space will run for three months, during which we will introduce new work and continue shaping NALA’s Singapore story with focus and intention.

To mark the opening, we are launching two new square scarves.

The first is the Firecracker Kuih scarf.

Kuih is an iconic Peranakan dessert loved across Singapore and Malaysia. Its sculptural form is instantly recognisable. For us, it becomes more than a cultural reference. It becomes a framework. The print is built around the elements we believe are essential for success: love, represented by a heart; grounding and substance, represented by a bean; precision and decisiveness, represented by a sharp blade; light; energy; courage. Each symbol reflects qualities required to build something meaningful and enduring.

This scarf will also be accompanied by a corresponding art piece, reinforcing our belief that our prints sit within a broader design philosophy.

The second launch is a square scarf inspired by Georgia O’Keeffe and our dandelion logo. The dandelion has always symbolised resilience within NALA. O’Keeffe’s work reminds us of strength through clarity and scale. This scarf brings those ideas together, balancing delicacy with presence.

Both scarves reflect where we are as a brand today. Structured. Intentional. Confident in our voice.

We would be delighted to welcome you.

3 March
10 a.m.
Great World, Singapore

We continue to design our universe carefully, one space and one print at a time.

This is Raya in real life. Worn in the market, among fruit, flowers and movement, the collection feels completely at home in the everyday. You can wear it to the bazaar, to open houses, to lunch with friends, and then again on an ordinary Tuesday with a pair of jeans. It is designed to move between occasions effortlessly, without ever feeling like it belongs to just one moment.

Inspired by our native Ixora, Iris and Passiflora, The Daily Bloom was printed in Malaysia using the traditional batik technique. I made this print at the very last minute because I wanted a collection that felt honest, rooted and timeless. Batik has that ability. The more you wear it, the more it becomes yours. It softens, it settles, it carries memory.

Alongside the new batik, we are also releasing a small selection of our classic NALA prints as sarongs, pieces many of you already love, now reimagined for Raya. And for the very first time, we are introducing the batik with the red chair, a print I have kept close to my heart until now.

All pieces are produced in cotton voile and cotton satin. The voile is light, breathable and effortless, perfect for our weather and for layering. The satin has a gentle structure and polish, allowing you to dress it up beautifully for evenings and open houses.

This launch is extremely limited and available exclusively this Saturday at our Kasturi branch. Once it is gone, it is truly gone.

I wanted to create something that makes sense in the way we actually live, especially during Raya when we often invest in outfits that are worn once and then forgotten. This is different. This is something you can dress up with heels and jewellery, or dress down with denim and sandals. It is something you will reach for again and again, and perhaps one day hand down.

We believe women should feel comfortable and beautiful all the time, not only on special occasions. We make our universe beautiful in the way we dress, and in the way we live.

Pasar Raya is Raya. Open, practical and alive.